Tradies like us all have preferred suppliers and vendors. We work with them, not only because they deliver superior products and services, but also because, whether we realize it or not, they got us sold on them. We trust what they sell because we trust them.
In spite of what it might imply, the act of closing a deal begins much prior to your final statement. From conducting initial research to coming up with a proposal, you consider your method of closing with every step.